Hydrated, glowy, balanced skin with Australian made beauty products formulated for all skin tones, from fair to deep. Feeling good in your skin is for everyone.
Beauty and skin care to embrace your colour and culture
Find your match and all your melanin skin care products here.
Traditional practices and culturally derived ingredients are formulated to solve the skin struggles people of colour face daily – pigmentation, scarring, patchiness, acne, dryness and more. Our growing range of beauty products is designed for skin like yours.
Multi-functional and ethically made, our collection uses organic ingredients with today’s technology to give you skin you love.
Because feeling proud of your culture, identity, and natural skin tone should be for everyone, every day.
Pramod
A Total Gamechanger
The new URVI shade in Terracotta is stunning! It blends beautifully into my skin and matches my skintone perfectly. I love that it has hydrating properties too, so my skin feels nourished, not dry.
What really won me over is the versatility — I can use this one product on my cheeks, lips, and eyes and get a beautiful, natural look every time. No more juggling five different products just to get ready. This one does it all, and does it perfectly.
Highly recommend if you want a simple routine that still makes you feel beautiful. Love it! 💕
The Lip & Cheek Tint — Skincare-Infused Colour
Dhruti Patel
New Terra Cotta shade
The new terra cotta shade is just beautiful. It's not too orange or brown and is just that right shade to give you a natural-looking glow. The formula feels deeply hydrating. On the lips, it glides on smoothly and makes them feel soft and moisturised. On the cheeks, it blends out effortlessly without feeling heavy. Another great product from POC!
The Lip & Cheek Tint — Skincare-Infused Colour
Swati
The ultimate one-product makeup for sensitive skin!
This terracotta tint looks stunning, stays put for hours, and best of all doesn't trigger my rosacea or sensitive skin at all. I use it as an eyeshadow, blush, and buildable lip color (just layer it twice for a deeper shade). If you're always rushing out the door for work, this multi-tasker is an absolute must-have!
The Lip & Cheek Tint — Skincare-Infused Colour
Gayatri Singh - Maison Privé
A Beautiful Little Everyday Indulgence
I absolutely love this set. The lip scrub leaves my lips incredibly soft and has such a lovely scent. I’ve been using the lip mask three times a week and have really noticed a difference, especially as my lips tend to be quite dry. And the tint… it’s beautiful, richly pigmented, and a little goes a long way. I would definitely recommend these products and I’m already looking forward to new shades 🩷
The Complete POC Beauty Ritual Set — Exfoliate · Brighten · Colour
Sonu Prajapati
Amazing product
Amazing product , multiple use - easy to blend ❤️
Worth every penny 🙌🏼