POC Beauty

Lip and Cheek Tint

$29.00 USD

($2.18/3g)

Build. Blend. Bloom! Skincare-infused colour that honours every shade.

Lightweight, non-sticky finish

Creamy, hydrating texture

Buildable + blendable colour

Skin-loving ingredients

Multi-use formula

Color:INYA (Mauvy)

Variant

Description

Meet the newest addition to the POC Beauty ritual — our Lip & Cheek Tint, created to celebrate melanin-rich skin with colour that blooms beautifully across every shade of brown.

After over a year of testing, swatching, refining and re-formulating, we are proud to introduce Berry (கனி – Kani) and Mauvy (இன்ய – Inya) — two tones inspired by our Tamil heritage and crafted to honour our community’s rich undertones.

This creamy tint delivers soft, diffused colour that melts effortlessly into the skin. With skin-loving oils and butters, it hydrates as it colours, leaving lips and cheeks with a natural glow.
Build it up for boldness. Blend it out for softness. Bloom in every shade of you.

Perfect for everyday wear, travel, workdays, and everything in between.

Key Ingredients

Shea Butter & Mango Seed Butter- Deeply moisturise and protect, helping to condition skin, prevent moisture loss, and enhance smooth blendability.
Carrot, Beetroot & Turmeric Extracts- Antioxidant-rich botanicals that help boost skin vitality and natural radiance.
Centella Asiatica & Aloe Ferments- Soothe, hydrate, and support the skin barrier — ideal for sensitive skin.
Vitamin E (Tocopherol)- Helps protect skin from environmental stressors with antioxidant support.
Vitamin C (Tetrahexyldecyl Ascorbate)-Brightens the look of skin and supports a more even, radiant appearance.
Meadowfoam Seed Oil- Locks in hydration for a smooth, long-lasting finish.
Camellia Seed Oil -Lightweight and antioxidant-rich, helps soften skin and support a healthy glow.
Jojoba Seed Oil- Nourishes and balances, closely mimicking skin’s natural oils for comfortable, non-greasy wear.

How to use it

For a natural flush:

Tap a small amount onto cheeks and blend with clean fingers or a our Kabuki brush. Blend for a natural, dewy finish.
Swipe onto lips for a soft tint.

For deeper colour:

Layer the tint to build intensity. Blend edges for a seamless finish.

Shipping

Free Standard Shipping across Australia
Additional $5 for Express Shipping

Lip and Cheek Tint

$29.00 USD

"I love the two shades Berry and Mauvy on my lips"

Sarah B

"Both the tints are very rich in pigment and it looks really nice on olive skin tones or cool undertones."

Sheema A

"Love the consistency and perfectly balanced – Just the right tone and intensity."

Mahimna B

Australian made

South Asian female founded

Cruelty free

No nasties or toxins

Designed for diversity

Our promise

At POC Beauty, we celebrate diversity, representation, and self-love through clean, quality skincare.
Our Lip & Cheek Tint is crafted without harsh chemicals — a clean, skincare-infused formula designed to nourish as it colours. Your lips and cheeks deserve products that treat them gently while enhancing their natural radiance.

FAQ

Is this tint suitable for all skin tones?

Yes — both shades were consciously formulated to complement melanin-rich, brown, and deeper skin tones, while also adapting beautifully across a wide range of undertones.

Is it drying?

Not at all. Our formula includes castor oil, jojoba, meadowfoam, and rich seed butters to keep lips and cheeks soft and nourished.

Can I use it on both lips and cheeks?

Absolutely. It’s designed as a multifunctional tint for lips, cheeks, and even lids.

Is it clean and gentle?

Our formula is infused with skin-nourishing botanicals — Shea & Mango Seed Butter, Jojoba, and Meadowfoam — to lock in moisture and protect your natural barrier.

Antioxidant-rich extracts and soothing ferments calm, brighten, and strengthen the skin, ensuring every swipe delivers comfort and colour.

Is it buildable, and is it safe to use during pregnancy?

Yes — our Lip & Cheek Tint is fully buildable, allowing you to layer colour from a soft wash to a richer tint with ease.

It’s also crafted without harsh additives and uses gentle, skin-nourishing botanicals, making it suitable for most during pregnancy. However, as every pregnancy is unique, we always recommend checking with your healthcare provider if you have specific concerns.

Multipurpose and Skin loving goodness <3

Since I bought this, it’s become my go-to !!
I got the LCT in both Berry and Mauve.
Love the rich colours. I find this non drying and suitable for all occasions. Love the way it glides and blends perfectly while used on the cheekbones and eye lids. Yet again another amazing product from POC beauty!!

Everyday Go-To

This is a great product! its easily buildable and doesnt feel cakey or heavy on the skin. It has a lovely pigment that will suit a lot of skin tones. The texture is nice and easy to apply on the lip and cheek. The mirror provided is a very thoughtful and super helpful to have. The magnetic closure of the tint is also made very well and secure which makes it easy to carry around.

Colour that POPS

What a delightful product this POC lip &cheek duo is! I recently started applying the Berry/ Kani colour and loved the way I could adjust the colour from subtle to bold hues. And the hydrating formula was a bonus, keeping my lips nourished while they looked vibrant. I especially loved the slick magnetic seal of the case - an unexpected fun factor, which along with the concealed mirror makes the packaging both functional and stylish.

Amazing product that suits my skin care and lip care

Amazing product that suits my skin care and lip care..

Love it!! Highly recommended 👍🏼

Love it!! The stackable packaging is a cool idea!!
I got both Kani(Berry) and Inya (Mauve) for my 12 years old girl who has sensitive skin and now into make-up. After she played around with POC lip and cheek tint, she loves it !! Both are beautiful colors! As one single product, she can use on her eyelids, cheeks and lip for a beautiful natural look.
Easy to use, the color is so pigmented and buildable, suit all skin tone. I’ve tried on my fair skin and it looks so beautiful.
Thanks POC for a great products. Highly recommended 👍🏼

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Lip and Cheek Tint

Lip and Cheek Tint

Our promise

FAQ

Customer Reviews